Effectively engage with your most important customer—the patient.

Transform your relationships with purpose-built technologies designed to put patients first.

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Impact of patient support programs. 41% of patients take some degree of action in their own health when activation levels are high
Impact of patient support programs. 41% of patients take some degree of action in their own health when activation levels are high

Let patients help guide your R&D and Commercial Strategies

As the healthcare landscape continues to become more focused on the patient, patient engagement is increasingly recognized as an integral part of successfully developing and marketing new therapies. At its core, patient engagement is about better outcomes. More broadly, it’s a set of tools, processes and relationships that empower patients to make informed decisions and actively participate in their treatment journey.

Interacting with a more informed, confident and empowered patient population requires life sciences companies to examine new and more effective ways to engage these decision makers in the R&D and commercialization process. To get the most from this essential relationship, it is necessary to have expertise in patient engagement and leading-edge technology in order to orchestrate communication, deliver the right information and gather the right data in a way that’s convenient to the patient.

Powerful insights, improved outcomes

Connectivity and emerging technologies are rapidly transforming the relationship between patients and healthcare companies. IQVIA Technologies enables life sciences companies to better collaborate and engage with patients by focusing on the patients’ needs. By leveraging our transformative technology, domain expertise, unparalleled data, and advanced analytics, patients become more engaged, outcomes improve and life sciences companies gain powerful new insights that positively impact R&D and commercialization.

By better understanding what matters to patients and providing technology solutions that enhance their overall experience, it is now faster and simpler to gather high-quality data from patients and deliver promotional activities to them. We can help you

  • Deploy real-time, direct-from-patient data collection for clinical research and real world studies
  • Improve the experience for study teams and patients
  • Create efficiencies with faster, flexible study start-up
  • Increase disease awareness and education
  • Create hyper-targeted awareness campaigns
  • Better understand and drive adherence
  • Gain relevant market intelligence

Contact IQVIA today to learn how our patient engagement solutions can bring greater value to patients and help you drive commercial and clinical success.

Related solutions
Orchestrated Patient Engagement

Transform your relationship with patients through a SaaS-based platform built to serve both patients and the life sciences industry


Faster, smarter, more reliable data.

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