Markets will shift. New competitors will emerge. And opportunities to innovate will arise. The strongest strategies incorporate what you know, and prepare for what you don’t. Define your goals up front. Get specific about how you’ll measure. Create a plan for informed decision making.
IQVIA brings together primary research with secondary data and applies advanced analytics and deep therapeutic expertise to ensure you have the information you need to chart the right course.
Analytics are only as good as the data that drives them. And data is only as helpful as the people who know how to leverage it. Powered by the IQVIA CORE, IQVIA integrates unparalleled data, transformative technology, advanced analytics and domain expertise, and puts it seamlessly within reach.
Go beyond the numbers to analytics-driven insights using artificial intelligence, machine learning and healthcare expertise.
Discover actionable brand insights at the intersection of market research and advanced analytics.
Access 470,000 products and nearly 40,000 drug profiles to analyze successful launch strategies and be ready for what’s next.
Track more than 60,000 pharmaceutical patent families across 130 countries to find opportunities and ensure timely business decisions.
Strengthen your portfolio by making more informed decisions and fewer assumptions, and prepare for the impact of new research discoveries and events.
Get an up to date view of key performance indicators globally, regionally, or locally.
Partner with compliance experts to create, implement and manage efficient, end-to-end processes that ensure your organization is compliant with global engagement and transparency regulations and codes.
Innovative AI and machine learning methods to manage, measure and support your sales team – from determining the right size and structure to monitoring effectiveness.
Effectively engage with patients to help improve adherence, drive better disease understanding, and deliver treatment value.